Workout Underwear on a Mission

...to support men's wellness beyond physical health Shop Now

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On A Mission for Men

Supporting Men's Health Every Step of the Way Join In

We 💚 Planet earth

We make Traü from the highest quality eco-friendly materials on Earth and ship in 100% curbside recyclable packaging! Learn More

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On a Mission for men

Men's health is central to our mission - physical, mental, emotional, spiritual. Follow along and discover life-changing advice and resources.

What guys are saying:

"I’m looking at my collection of other underwear brands and can’t wait to toss them all when I can get my hands on more Traü !"
- Dan O., Leavenworth, WA

"I will now stand behind my pulpit and preach the gospel of Traü to anyone willing to listen."
- Zach D. LA, CA

"They instantly became my favorite pair of workout underwear. Unbelievably soft (like, insanely soft), held in place during an intense workout, and helped me stay cool."
- Sam B., SF, CA 

"These are without a doubt the most comfortable underwear I own."
- Steven S., Moraga, CA